Last week, I gave a talk at the "On the Edge" Digital Marketing Conference on building strong relationships with your marketing agencies. Right before I went up on stage, as…
Managing your own business is not easy, especially if you're a 1-person operation. You could theoretically find yourself having every job title imaginable from Founder to Graphic Designer to Marketer to Salesperson to…
Let's imagine a scenario. You've just left your full time job to branch off on your own, to start your own business. You really believe in the idea, and you can't…
Have you ever sat down at a conference, eager to meet someone sitting next to you in the audience only to find him staring at his phone? Have you ever…
The first person who ever mentioned TED talks to me was my sister Joan in 2006, when the talks began to be available for free viewing online. The first TED…
Over 10 years ago, in my very first brand project, I worked on creating a new company name for the consultancy where I worked in Washington, DC. During the early days…
This article is the second in a 2-part series on defining your personal brand, which originally appeared in The Drum. Your personal brand is the expression of everything you stand…
In this week's Drum Marketing Magazine, I cover the first in a 2-part series on personal branding, Defining Your Personal Brand: What are your Attributes & Skills, leveraging principles from consumer…
When someone’s looking for a career coach, I always encourage that person to do his or her homework and shop around. Coaching is an investment of time, money, and effort.…
One of the most important components of career management is building and maintaining your network. Especially during times of transition, I've found my professional network to be invaluable in terms…
